The Collingwood Football Club Community Foundation are thrilled to collaborate with LiveLife Alarms and recognise the medical equipment provider as an official supporter of our community programs.
Starting in January 2015 as a mobile alarm business online, LiveLife Alarms began as a side hustle for its Co-Founders Phil Mathieson and Pete Morris who wanted to create a product to support seniors who are at risk of falls.
They have since expanded their product range to easy-to-use safety watches and alarm pendants, using the same cellular phone technology as a mobile phone.
LiveLife Alarms works by sending help alerts via text with a link to the user’s Google Maps location to its listed emergency contacts.
The staff at the Magpie Nest Café have begun wearing LiveLife Alarms watches during their shifts for the ability to instantly call for help if they feel unsafe or encounter a challenging situation.
These wearable devices provide an added layer of security, ensuring that staff and volunteers can focus on offering compassionate support and care to guests, knowing that help is just a tap away.
A lifelong member of the Magpie Army, LiveLife Alarms Co-Founder & Director, Pete Morris, embraced the opportunity to collaborate with Collingwood, and spoke of his love for the club.
“My Grandfather lived across the road from Victoria Park just before World War 1, and I’ve been a member since I was 13. I was in the cheer squad in the 70s when I was about 17, and even helped design the banners.” Morris said.
“I’m a believer that everyone has opportunity, but sometimes people don’t have as many opportunities as others and need help to be lifted up.”
"So, when the business got to a certain size, we realised we were in a position to help the community and give back,”
“I feel connected to Collingwood and its support to combat homelessness.”
The collaboration reinforces the club’s ongoing commitment to providing the Collingwood community with a sense of connection and a safe, respectful, inclusive environment for everyone.
