2023 Magpies Sport and Business Program launches in partnership with SEDA Group (SEDA).

31 Jan 2023

Powered by SEDA, Collingwood Football Club's chief education program is designed to give students the opportunity to study in a practical, hands-on learning environment whilst gaining real experience in the sports industry. 

Delivered over 36 weeks, the program aims to inspire young people through the power of sport and give them unique experiences in the sporting industry that they may not otherwise have access to.

“Heading into our third year of the program, Collingwood works closely with SEDA to deliver an experience for the students. Whether it’s assisting our events department at the President’s function at the MCG on ANZAC Day, presenting a marketing concept to our marketing department, running an All-Abilities Clinic, or completing an Analysis Placement with the AFL High Performance Program, we work to compliment the student’s studies with real-world experiences and opportunities to learn outside of the classroom.” – Liz Dunne, Collingwood Community Manager

The 2023 cohort gathered together to begin orientation week with an impactful smoking ceremony and Welcome to Country led by Alex Kerr, proud Wurundjeri man.

The Club is committed to making a significant impact on the educational journey of these students through scholarships, placements and work experience opportunities, with a hope to better prepare them for future work in the industry.

“Partnering with SEDA allows us to provide students with opportunity to either kickstart their careers in sport or begin their pathway into further study through SEDA’s tertiary education partners. Students have the opportunity to study on-site at the AIA Vitality Centre, gain access to workshops from Collingwood staff and get firsthand insight into programs and experiences across the year, across all of our teams.” – Liz Dunne, Collingwood Community Manager


Click here to find out more about the program. Classes fill extremely quickly and places are limited so get in fast for 2024 if you are interested.

Collingwood Magpies works in collaboration with SEDA Group RTO: 22503 on marketing and promotional services relating to the recruitment of prospective students for this program.